Monthly Archives: September 2011

General Mills Cheech & Chong’s Magic Brownie Campaign – brilliant?

cheech

General Mills new Cheech & Chong Magic Brownie Campaign has rolled onto the interwebs. It has been 28 years since the duo has hit the road but they are back with a new, “innocent” brownie. Is it clever or a bad idea? Personally, I think is a brilliant marketing campaign! Maybe I am showing my… more